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| 作者 |
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杰拉尔丁.E.海因斯
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| ISBN |
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7301081316
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| 页数 |
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322
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| 开本 |
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大16开
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| 封面形式 |
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简裝本
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| 出版社 |
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北京大学出版社
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| 出版日期 |
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2005-1-1
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| NT$ |
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323
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配送说明： 国际快递 ， 海运邮递 。
付款说明： 1. VISA、MASTER線上刷卡 2. 信用卡传真刷卡付款 3.
邮政划拨 4. 银行汇款
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本书是一本优秀的管理沟通教材。作者在研究的基础上，全面介绍了经理人在现代工作场合中所必须掌握的沟通策略和技巧，具有很强的实用性和可读性。全书分为：现代组织中的管理、管理写作策略、信息理解策略、人际沟通策略、团队沟通策略五个部分。
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PART ONE MANAGING IN CONTEMPORARY ORGANIZATIONS
Chapter 1 The Role of Communication in Contemporary Organizations
A Brief Historical Overview of Managerial Communication
Contemporary Dynamics Affecting Communication Contingencies
The Transition
Summary
Cases for Small Group Discussion Endnotes
Chapter 2 The Managerial Communication Process
Levels of Managerial Communication A Strategic Approach
Feedback and Measures of Effectiveness Critical Errors in Communication
Summary
Cases for Small Group Discussion Endnotes
Chapter3 Technologically Mediated Communication
A Framework for Using Technologically Mediated Communication
Matching Technology and the Message
A Look to the Future
The Management Challenge Summary
Cases for Small Group Discussion Endnotes
PART TWO MANAGERIAL WRITING STRATEGIES
Chapter 4 Contemporary Managerial Writing
Collaborative Writing
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Chatper 5 Routine Messages
PART THREE STRATEGIES FOR UNDERSTANDINX GESSAGES
Chapter 6 Manaement Reports and Proposals
PART THREE STRATIGISE FOR UNDERSTANDING MESSAGES
Chapter 7 Managerial Listening
Chapter 8 Nonverbal Communiation
Chapter 9 Interculutral Manageriral
PPART FOUR INTERPERSONAL COMMUNICATION STRATEGILS
Chapter 10 Conflict Managemment
Chapter 12 Conducting Interviews
PART FIVE GROUP COMMUNICATION
STRATEGIES
Chapter 13 Managing Meetings and teams
Chapter 14 Making Formal Presentations
Index
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